The new way to taste wine in front of Ponte Vecchio

With First Glass you will be able to discover the world of wine through a simple and fun one-hour tasting. 
From 40€.

Why is it different from all the other wine tastings?


Our selected wines are served in 100ml bottles, with a technology that allows the organoleptic properties of the wine to be kept unaltered


The tasting lasts an hour, little theory and lots of practice.


You will have the opportunity to taste some of the most famous Italian wines such as Chianti and Vermentino from cellars carefully selected by our winemaker.


The best wine is the one you like best. During our approach to wine you will discover with just a few tips how to recognize wine.

It is a unique place

Our store is located in FLorence in front of the Ponte Vecchio, in the center of Florence, with an exceptional view of one of the most unique places in the world.

It's funny

You will sit around a table, meet new friends with whom you can compare yourself and challenge yourself to recognize the aromas and flavors of wine.

Test your senses

During the tasting we will provide you with 3 brochures to measure your senses:

  • Sight, you will thus be able to identify the correct color of the wine to discover intensity, variety and age.
  • Taste, there are only 5 tastes: bitter, sour, umami, salty, sweet; the others are aromas.
  • Smell, Concentrate on the aromas that reach your nose and let yourself be guided starting from the center and recognizing the macro category (eg. spicy,
    fruity), then try moving outwards and going down into the particular…

Discover the magic of Florence with our exclusive tasting on Ponte Vecchio!

If you are passionate about culture, history and delicious food, don’t miss the opportunity to have a unique experience in the heart of Florence. Our tour will take you along the picturesque banks of the Arno, where you will enjoy an unforgettable tasting on the famous Ponte Vecchio.

Imagine walking on the oldest bridge in Florence, enveloped in the enchanted atmosphere of the city. With the river flowing below you and the majestic medieval palaces surrounding you, you will immerse yourself in an experience that combines art, history and authentic flavours.

What it includes

  • Tasting of 2 100ml wines
  • Path of approach to wine through the essential elements: color, taste, aroma
  • the tasting will be accompanied by some snacks
  • Availability every day in various time slots
  • You can book a tasting on the day

Choose your tasting

Degustazione Vini

 40.00 Persona

  • July 2024
  • Mo
  • Tu
  • We
  • Th
  • Fr
  • Sa
  • Su
  • 01
  • 02
  • 03
  • 04
  • 05
  • 06
  • 07
  • 08
  • 09
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31

Please Pick a Date

What do our customers say about the tasting?

Based on 373 reviews
powered by Google
Erin WilcoxErin Wilcox
18:05 16 Apr 24
Wonderful experience! Fun activity with a fantastic view! Would recommend to come at sunset!! Pietro was incredible and took many photos for us since we were here celebrating our anniversary!
13:17 16 Apr 24
Thanks a lot
Dr. Julie MarchiolDr. Julie Marchiol
19:28 15 Apr 24
Best innovative idea!! If you love a glass of beautiful wine at your convenience this is the company to follow!
Carolina Duque ChavesCarolina Duque Chaves
18:47 15 Apr 24
Rafael LeãoRafael Leão
17:03 14 Apr 24
Great experience! Pietro is an excellent host and guided us through the whole journey with grace. Inclusive ajudando no português 😀
Cassidy HullCassidy Hull
06:48 08 Apr 24
I had a fabulous experience at the first glass wine tasting. The wine's themself were absolutely delicious and had won awards in Italy for being some of the best in the country. I spent over an hour enjoying my time and had lovely guidance from Juan Carlos. I highly recommend checking this place out if you are in Florence or Tuscany.
Lauren MLauren M
19:03 04 Apr 24
Highly recommend this bar if you're interested in trying different Italian wines as part of a unique tasting experience with excellent service. I sat here for a few hours watching the world go by while I enjoyed a few different glasses. A great way to learn more about the flavour profiles of wine if you have a keen interest.
Shota MoriShota Mori
14:45 07 Mar 24
I was walking around in Firenze, I found this store atmosphere is so nice and the staff is so friendly and kind.he taught me any wine. I tasted one white wine and rose wine. So nice smell, taste and also smell after drinking. That’s so great time in Firenze.Thank you for taking a photo in the counter by the way!!(steak was awesome)See ya!!
Christina AChristina A
13:32 10 Feb 24
This was a great experience for those traveling to Florence and wanting to try Italian wine. Traveling to a different country where you don’t speak the language can be intimidating but Diamond made us feel very welcome and comfortable. We did the “All Around Italy” wine tasting that consisted of 2 different wines per person, snacks and a fun interactive lesson on how to use our senses to distinguish/categorize wines. It is definitely knowledge we can use in the future. Fun experience even on a rainy day 🤗
Paulina PinzonPaulina Pinzon
07:11 15 Jan 24
This was such a fun and different experience! We randomly stumbled onto this start up location looking for a place to only catch a drink. We tried the wine tasting experience. We received an interactive booklet explaining the steps of wine tasting along with our server guiding us through the steps. Through the experiences you have to determine the color, smell, and taste. There was also a great DJ that night.
Angela DaughertyAngela Daugherty
13:42 10 Jun 23
We just happened upon this store. It's perfect. Lovely atmosphere great staff and a very cool way to package wine. We purchased a bottle of seven. Great value for what you are getting.
Jeanelle TJeanelle T
08:44 23 May 23
Loved this place we came back twice! The owner is super friendly and very good at recommending wine. You get snacks while you enjoy your wine. The bottles are only 100mL (airport friendly) and a normal glass of wine is 150mL so we felt a little jipped on the price that’s why only 4 stars. Great location though.
18:38 17 Mar 23
Wow!!!!!!!! Happened to stumble across this place & glad we did. Exceptional customer service from all members of staff. Very reasonably priced. Free nibbles. Hidden toilet was really cool. Great location. Could've stayed there all day. Will definitely visit again next time we're in Florence.
Giannis GGiannis G
20:45 18 Feb 23
One of the best places and the owner so polite!!!! We had best time!!! You have to try it!!!
Justin WoodJustin Wood
18:32 28 Sep 22
Had a great time enjoying the wine, the atmosphere, and the different concept! Alessandro was a great host and was on top of answering any and all of our questions. Glad we came by to enjoy multiple wines on our short trip to Florence.

Would you like to book a private tasting?